Case Studies Archives - Fisher Agency https://www.fisherdesignandadvertising.com/project-category/case-studies/ Website Design & Advertising Agency in Jacksonville, FL Mon, 07 Jul 2025 19:58:02 +0000 en-US hourly 1 239755026 Boys & Girls Club of Northeast Florida Marketing Partner https://www.fisherdesignandadvertising.com/project/boys-and-girls-club-jacksonville-non-profit-marketing/ Sun, 29 Jun 2025 17:13:00 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=62531 The post Boys & Girls Club of Northeast Florida Marketing Partner appeared first on Fisher Agency.

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Full Non-Profit Marketing Partner

58

LOCATIONS

800

EMPLOYEES

6K

STUDENTS DAILY

The Challenge

Objective:
Provide comprehensive marketing support for Boys & Girls Club of Northeast Florida, including branding, advertising, public relations, website design, and media outreach.

Results:
Fisher Agency developed and executed a unified, strategic annual marketing plan to align communications across all channels and better support the organization’s 800+ employees. Our team created cohesive marketing assets, secured media coverage, and enhanced donor engagement through targeted communications and advertising efforts—strengthening brand awareness and community impact.

Client: Boys & Girls Club of Northeast Florida

Category: Non-Profit

Date: May 2025

Website: bgcnf.org

The Outcome

241% Increase in Reach, 64% Increase in Engagement, Increased cohesive branding, Cohesive event marketing, Added Corporate Partner program, Added email marketing for fundraising.

We are honored to support our community through being a marketing partner for youth. The impact is so much more than communication and marketing. We get to impact the lives of the next generation.

Video Production & Brand Storytelling

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Fisher Agency: A Trusted Non-Profit Marketing Partner for Boys & Girls Club of Northeast Florida

When a mission is as big and bold as shaping the future of thousands of young lives each day, it requires a marketing partner that understands not only strategy—but also purpose. That’s exactly what Boys & Girls Club of Northeast Florida found in Fisher Agency, a full-service marketing and branding agency with more than 36 years of experience helping organizations grow through strategic communications.

With 58 locations, 800 employees, and over 6,000 children served daily, Boys & Girls Club of Northeast Florida is one of the largest and most impactful youth-serving organizations in the region. Yet, even with a powerful mission and wide-reaching programs, the organization faced a common challenge: how to tell their story effectively, consistently, and compellingly across all platforms to improve donor engagement and long-term sustainability.

The Challenge: Scaling Communication for Impact

Non-profits often find themselves pulled in many directions. Between programming, staffing, operations, and fundraising, marketing can become reactive instead of strategic. For an organization of this scale, having cohesive, professional marketing isn’t a luxury—it’s a necessity.

Boys & Girls Club of Northeast Florida needed a partner who could:

  • Align brand messaging across dozens of club locations and departments

  • Improve community awareness and donor engagement

  • Develop a modern, user-friendly website

  • Support ongoing campaigns with high-quality creative, advertising, and public relations

  • Elevate their voice in the media and broader public

That’s where Fisher Agency stepped in.

The Solution: Strategic, Full-Service Marketing Support

Fisher Agency worked closely with the Boys & Girls Club’s internal leadership and development teams to become a seamless extension of their organization. Rather than operating as a vendor, Fisher served as a dedicated marketing partner—bringing the same level of commitment and insight as an in-house team, with the expertise of a full-service agency.

Here’s how Fisher Agency helped build a stronger brand presence for Boys & Girls Club of Northeast Florida:

1. Brand Strategy & Messaging Alignment

With 58 locations serving diverse communities, consistency in brand messaging was critical. Fisher Agency conducted discovery sessions and audits of existing communications to identify inconsistencies and areas for improvement.

From there, the team developed a refreshed brand strategy that unified voice, tone, and design across all collateral—from donor letters and program flyers to sponsorship kits and digital campaigns. This gave every club location a cohesive visual and verbal identity while preserving the local stories that make each community unique.

2. Website Design & Digital Infrastructure

Fisher Agency designed and developed a modern, responsive website that acts as a digital hub for donors, parents, volunteers, and media. The site was built with user experience (UX) and accessibility in mind, ensuring key stakeholders could find information quickly and take action easily.

The new site features:

  • Streamlined donation functionality

  • Enhanced storytelling through video and imagery

  • Optimized layouts for mobile and tablet

  • A backend CMS for easy updates by the internal team

  • Integration with key donor management and email systems

This upgrade not only enhanced the nonprofit’s online presence but also improved conversion rates for donations and volunteer sign-ups.

3. Advertising & Donor Engagement Campaigns

Fisher launched several advertising campaigns throughout the year designed to raise awareness, celebrate program milestones, and invite donor support. These campaigns included digital display ads, Google Ads, social media promotions, outdoor signage, and targeted print materials.

Creative messaging emphasized the real impact the Boys & Girls Clubs have on children—leveraging testimonials, data points, and strong visual storytelling. The goal was not just to increase visibility but to build emotional connection and drive action.

The result: higher levels of donor engagement, increased event attendance, and more consistent inbound interest from sponsors and community partners.

4. Public Relations & Media Coverage

To help elevate the organization’s profile in the public eye, Fisher Agency coordinated strategic public relations initiatives including press releases, media pitches, community partnerships, and event coverage.

As a result, Boys & Girls Club of Northeast Florida received media exposure across local TV, print, and radio outlets—amplifying their reach and helping position them as a key voice in youth development and education across Northeast Florida.

Fisher also trained internal spokespeople and leadership staff to engage effectively with media, providing messaging points and on-camera coaching for interviews and public events.

5. Ongoing Marketing Management

Marketing for a nonprofit of this size is not a one-time campaign—it’s an ongoing, evolving effort. Fisher Agency worked alongside Boys & Girls Club of Northeast Florida to establish a long-term marketing roadmap that included annual planning, quarterly campaign calendars, and ongoing performance reviews.

This allowed the organization to:

  • Set measurable goals

  • Plan ahead for giving seasons, gala events, and program launches

  • Consistently develop and refresh marketing assets

  • Respond quickly to media opportunities or urgent fundraising needs

The Impact: Better Communication, Stronger Support

Through Fisher Agency’s partnership, Boys & Girls Club of Northeast Florida has elevated its marketing efforts to match the scale and importance of its mission.

Some of the key results include:

  • Increased donor engagement through more consistent and compelling messaging

  • Improved brand recognition across the Northeast Florida region

  • Higher media visibility, positioning the organization as a thought leader in youth services

  • A modern, functional website that supports both daily users and long-term fundraising goals

  • Streamlined internal communication, allowing the marketing team to operate more efficiently

Most importantly, the organization is now better equipped to connect with donors, volunteers, and stakeholders—helping them raise the funds and awareness needed to support more than 6,000 kids every single day.

A Model for Non-Profit Marketing Success

Fisher Agency’s work with Boys & Girls Club of Northeast Florida is a model for how nonprofit organizations can partner with professional agencies to transform their marketing without losing their mission.

By aligning messaging, investing in design, and using multi-channel strategies, nonprofits can grow their visibility, donor base, and ultimately—impact.

Fisher Agency takes pride in becoming more than just a vendor. We become an extension of your team, bringing heart and strategy together to help you serve your community more effectively.

If your nonprofit is ready to scale your message, engage more donors, and make a greater impact, we’re ready to help.

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Driving Real-Time Engagement with LED Display: CoreCon’s QR-Activated Ribbon Banner Campaign https://www.fisherdesignandadvertising.com/project/corecons-qr-activated-ribbon-banner-campaign/ Tue, 27 May 2025 15:13:02 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=62548 The post Driving Real-Time Engagement with LED Display: CoreCon’s QR-Activated Ribbon Banner Campaign appeared first on Fisher Agency.

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Driving Real-Time Engagement with LED Display

CoreCon partnered with Fisher Agency to design and deploy an animated LED ribbon banner as part of a high-impact marketing initiative during a major event in January 2025. The project centered around enhancing CoreCon’s event presence. The focus was to generate qualified leads and encourage real-time interaction with event attendees.

Client: CoreCon

Category: Advertising

Date: May 2025

Project Background

CoreCon needed a solution to stand out in a crowded, fast-paced event environment. With the rise of mobile-first engagement strategies, the concept of using a QR code as a digital bridge from an animated LED banner to CoreCon’s online platform emerged. Fisher Agency was brought in to create a visual experience that would not only capture attention but also convert leads.

The Challenge

The primary challenge was to break through the visual noise of a bustling event and capture attention effectively. Beyond visibility, the objective was to drive active participation by motivating attendees to interact with the banner. This required a seamless design that aligned with CoreCon’s brand while ensuring the QR code remained scannable, accessible, and linked to a trackable, conversion-friendly destination.

The Strategy

Fisher Agency created a high-visibility, animated LED ribbon banner for CoreCon, designed to engage event attendees and convert interest into qualified leads through a prominently placed QR code. The visually dynamic display was specifically created for crowded venues. The setup included real-time QR activation and analytics tracking to measure engagement and lead generation.

Results

The animated LED banner campaign was a success, generating a strong response from event attendees. The QR code activation resulted in a significant number of qualified leads. Attendee engagement increased both during and after the event, and CoreCon saw heightened brand awareness from a creative display that merged physical presence with digital strategy.

Conclusion

Fisher Agency’s creative blend of LED animation and digital interaction gave CoreCon a powerful presence on the event floor. By combining compelling design with QR code functionality, the campaign successfully created qualified leads.

Want to connect with your audience in real time and generate leads that matter?
Fisher Agency can turn your event presence into a digital success with creative display strategies that generate qualified leads. 

???? Contact us today for a free consultation!

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The Anastasia Mosquito Control District’s Website Design https://www.fisherdesignandadvertising.com/project/the-anastasia-mosquito-control-districts-digital-transformation/ Tue, 27 May 2025 15:00:05 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=62534 The post The Anastasia Mosquito Control District’s Website Design appeared first on Fisher Agency.

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Fun, Interactive Educational Hub for Jacksonville's Public Health: Government Website Design

Anastasia Mosquito Control District (AMCD), through its website diseasevectoreducationcenter.org, focuses on public health education related to disease vectors, particularly mosquitoes, and effective vector control. Its mission is to deliver engaging, educational content that fosters public awareness and involvement in disease prevention, targeting audiences such as tourists, local schools, parents, colleges, and public health professionals.

Client: Anastasia Mosquito Control District

Category: Government / Educational

Date: May 2025

Website: diseasevectoreducationcenter.org

The Challenge

Anastasia Mosquito Control District partnered with Fisher Agency to create an engaging, science-focused website and improve their online visibility through strategic SEO. The goal was to attract families, educators, and public health professionals by showcasing interactive educational experiences.

Project Objectives

  • Create a dynamic, user-friendly website to increase foot traffic, promote educational resources, and highlight community outreach
  • Implement SEO to improve visibility for local and national audiences
  • Integrate interactive features like event sign-ups, online store for donations and ticket sales, and educational videos

The Strategy

Fisher Agency focused on targeting high-intent, local keywords, enhancing website content and structure, building authoritative backlinks, and publishing engaging, audience-focused content to drive measurable SEO results.

Results

  • Increased Organic Traffic: Over 300% increase in organic search traffic in the first 6 months
  • Higher Engagement: Increased event registrations, sign-ups for school tours, and more online donations
  • User Experience: Higher time spent on the site with increased interactions on event pages and scavenger hunt features

Conclusion

Fisher Agency’s approach to blending interactive design with strategic SEO elevated the Anastasia Mosquito Control District’s online presence and delivered 300% increase in organic search traffic, with ongoing monitoring and SEO adjustments in place to ensure success over time.

Ready to Strengthen Your Digital Presence?
Partner with Fisher Agency to create an engaging website, boost your visibility, and achieve results—just like we did for Anastasia Mosquito Control District.

???? Contact us today for a free consultation!

government website design

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SpineWell Acquisition Marketing & Healthcare Rebrand https://www.fisherdesignandadvertising.com/project/spinewell-acquisition-marketing-healthcare-rebrand/ Mon, 21 Apr 2025 20:09:14 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=62280 The post SpineWell Acquisition Marketing & Healthcare Rebrand appeared first on Fisher Agency.

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healthcare branding rebrand spinewell logo design

Healthcare Branding & Marketing for Acquisition of SpineWell

Objective: Nathans Family Chiropractic desired to grow to multiple locations and enhance the brand experience for the target audience.

Results:

Our team led their entire leadership team through the Discovery Phase in order to develop the perfect branding, brand story, messaging, and creative assets needed for the rollover to the new brand. The outcome was successful, ending with a luxury brand style that leaves a lasting impression.

Client: SpineWell Disc & Join Centers

Category: Healthcare Branding & Marketing

Date: April 2025

Website: https://spinewellcenters.com/

Healthcare Logo Design
healthcare branding rebrand jacksonville
healthcare website design rebrand spinewell
healthcare branding rebrand spinewell logo design

Reimagining Patient Experience: How Fisher Agency Led the SpineWell Rebrand

When Nathans Family Chiropractic set out to expand its footprint and evolve into a multi-location healthcare brand, the leadership team knew they needed more than just a new name—they needed a strategic transformation. That’s where Fisher Agency stepped in.

As an established leader in healthcare branding, Fisher Agency guided the organization through a comprehensive rebrand process, culminating in the launch of SpineWell—a sophisticated, patient-centric brand built to grow with its practice and resonate with a modern, wellness-driven audience.

The Vision: Growth with Purpose

Nathans Family Chiropractic had earned a reputation for compassionate care and clinical excellence. But with expansion on the horizon, the team recognized the need for a refreshed identity—one that could scale seamlessly across new locations while appealing to a broader patient demographic.

The goal was clear: elevate the brand to reflect a higher-end patient experience while maintaining the warmth and trust that had built its loyal base.

Discovery-Led Branding

Fisher Agency facilitated a multi-day Discovery Phase with SpineWell’s leadership to deeply understand the practice’s mission, differentiators, patient personas, and growth goals. This collaborative process uncovered powerful insights that shaped every decision moving forward.

Through branding workshops and strategic consultation, we identified key attributes that would define the new brand:

  • Elevated professionalism

  • Personalized care

  • Trustworthy expertise

  • A clean, modern aesthetic

  • Wellness-focused storytelling

From Concept to Clinic: A Strategic Rebrand Rollout

Armed with clarity and purpose, our creative team developed a complete rebrand solution—from naming to execution. The new brand identity, SpineWell, reflects a commitment to holistic spine health and whole-person wellness. Every touchpoint was designed to inspire confidence and comfort, from the moment a patient discovers the practice online to their in-office experience.

Key deliverables included:

  • Brand Name and Tagline Development

  • Visual Identity Design: luxury-inspired logo, calming color palette, elegant typography

  • Patient Messaging and Voice Guidelines: focused on empowerment, expertise, and well-being

  • Website Redesign: optimized for SEO, accessibility, and user experience

  • Print & In-Clinic Materials: appointment cards, signage, welcome kits, and more

A Lasting Impression

The result? A brand that not only reflects the high standards of care but positions SpineWell as a premium healthcare provider ready for regional growth. With its polished identity and purpose-driven messaging, SpineWell is now equipped to expand into new markets with a strong, cohesive brand foundation.

Healthcare Branding with Heart

At Fisher Agency, we understand that rebranding a healthcare provider is about more than good design—it’s about trust, transformation, and long-term success. The SpineWell project is a testament to what’s possible when branding is rooted in strategy, collaboration, and a clear vision for the future.

Ready to elevate your practice or health system? Let’s create a brand that patients believe in and remember.

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Champion Pools and Spa SEO Success https://www.fisherdesignandadvertising.com/project/champion-pools-and-spa-seo-success/ Wed, 26 Mar 2025 14:04:03 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=62251 The post Champion Pools and Spa SEO Success appeared first on Fisher Agency.

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SEO Strategy

Client: Champion and Pools Spas

Category: Pool Construction

Date: March 2025

Overview
Champion Pools and Spa partnered with Fisher Agency to reduce lead acquisition costs and increase high-quality leads using SEO. Within a year, their SEO strategy delivered impressive results.

The Challenge
Relying on Google Ads, Champion Pools faced a $400 cost per lead, limiting profitability. They needed a more cost-effective and scalable solution.

The Strategy
Fisher Agency focused on:

  • Targeting high-intent, local keywords.
  • Improving website content and structure.
  • Building authoritative backlinks.
  • Publishing engaging, customer-focused content.

Results

  • 138 annual leads: A 2060% increase.
  • Cost per acquisition: $104, a 327% reduction.
  • ROI: $1,000,000 from a $14,000 annual investment.

Conclusion
Fisher Agency’s SEO efforts saved Champion Pools $55,000 compared to Google Ads and transformed their digital presence, proving SEO is a game-changer for sustainable business growth.

Ready to Transform Your Business with SEO?
Partner with Fisher Agency to drive more leads, reduce acquisition costs, and achieve exceptional ROI. Let us help you grow your business like we did for Champion Pools and Spa.

???? Contact us today for a free consultation!

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ERA One Team Realty Rebrand and Growth Support https://www.fisherdesignandadvertising.com/project/era-one-team-realty-rebrand-and-growth-support/ Fri, 27 Dec 2024 16:14:19 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=61859 The post ERA One Team Realty Rebrand and Growth Support appeared first on Fisher Agency.

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ERA One Team

Realty Rebrand and Growth Support

Client: ERA One Team

Category: Real Estate

Date: October 2024

Background: ERA One Team Realty, a well-established name in the real estate market, underwent a significant transformation in 2024 due to an acquisition and merger.

This marked a pivotal moment in the company’s history, requiring a complete rebrand to align with their expanded vision and to establish a strong foothold in the market. 

Solution:
Our team had the privilege of partnering with ERA One Team Realty to navigate this critical transition. The collaboration encompassed:

  • Comprehensive Rebranding: Developing a cohesive brand identity that resonates with their legacy while positioning them for future growth.
  • Website Design: Creating a modern, user-friendly website tailored for seamless customer interaction and optimized lead generation.
  • Lead Generation Strategies: Implementing innovative methods to attract and convert prospects, ensuring sustainable growth.

Public Relations Support: Crafting and managing public announcements, advertising campaigns, and key messaging to maximize market impact and recognition.

Results:

The rebranding effort empowered ERA One Team Realty to present a refreshed identity that captured their vision for the future. The new branding sparked market momentum, enhancing both brand awareness and lead generation efforts.

Our PR team’s strategic approach ensured a seamless announcement of the merger, with targeted campaigns amplifying the visibility of the newly unified ERA One Team Realty. This recognition reinforced the brand’s legacy and future potential in the industry.

Andrew Linn, CEO of ERA One Team Realty, expressed his gratitude for our team’s dedication and expertise, stating:

“Your team went above and beyond to support us through this transition. From meeting tight deadlines to skillfully navigating corporate technologies, your work has been instrumental in our growth and success in 2024.”

Conclusion:

The rebrand and strategic initiatives set the stage for ERA One Team Realty’s next chapter, ensuring they are well-positioned for sustained growth in a competitive market.

To learn more about the announcement, visit: [link to their site].

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Elevate your brand and achieve remarkable growth. Contact Savvy Partner today to start your transformation!

ERA One Team

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Physical Therapy Centers Rebrand: Ambassador PT https://www.fisherdesignandadvertising.com/project/physical-therapy-centers-rebrand-ambassador-pt/ Thu, 26 Dec 2024 16:21:44 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=61837 The post Physical Therapy Centers Rebrand: Ambassador PT appeared first on Fisher Agency.

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Healthcare Physical Therapy Centers Rebrand

Client: Ambassador Physical Therapy

Category: Healthcare Branding

Date: November 2024

Todd Koos owner of a multi-location physical therapy center in Charlotte, shared his vision and mission to live as an ambassador of faith through his business, dedicated to helping people in pain. He had made the bold decision to rebrand his successful practice to align with this mission and sought our help.

From that call, we both knew we were destined to work together. A few months later, the Fisher Agency guided Todd’s entire leadership team through the Discovery Phase and crafted a brand-new identity that captured his vision.

“Great Experience for both myself and our team. The Fisher Agency asked great questions, listened to our needs/wants, adjusted to our likes and dislikes throughout the process and ultimately gave us an amazing product. I love it, my team loves it and we feel very optimistic about our future at Ambassador Physical Therapy. I cannot Thank You enough for exceeding my expectations in this process!!!” – Todd Koos

Ambassador Physical Therapy: A Rebrand Rooted in Faith & Healing

In the ever-evolving world of healthcare, staying relevant and connected to the communities served is a cornerstone of success. Physical Therapy Centers, a trusted name in rehabilitative care, has taken a bold step into the future by rebranding as Ambassador Physical Therapy. This transformation is more than a name change; it’s a renewed commitment to providing exceptional care, fostering patient relationships, and embracing innovation across multiple locations.

Why the Rebrand?

The name “Physical Therapy Centers” has served the organization well for years, but as the practice expanded and diversified its offerings, it became clear that a fresh identity was needed. The term “Ambassador” was chosen to reflect the clinic’s mission of advocacy and representation for its patients—championing their health, wellness, and recovery journeys. The rebrand signals a promise to deliver personalized care while acting as a trusted partner in every patient’s healing process.

A Unified Vision Across Locations

With multiple clinics across the region, Ambassador Physical Therapy ensures that every location operates under the same guiding principles of compassion, expertise, and community focus. The rebrand unites all branches under a cohesive identity, streamlining operations and ensuring a consistent patient experience regardless of location. From urban hubs to suburban neighborhoods, the name Ambassador symbolizes a uniform standard of excellence.

What Patients Can Expect

For existing patients, the rebrand will be a seamless transition. They can expect the same quality care they’ve come to trust, delivered by the same dedicated team of professionals. However, the rebrand also brings exciting new elements:

  1. Enhanced Services: Expanded physical therapy offerings, including sports rehabilitation, geriatric care, and post-operative recovery programs.
  2. Modernized Facilities: Updates to clinics to reflect the fresh, inviting aesthetic of the new brand.
  3. Improved Accessibility: A redesigned website and patient portal for easy appointment scheduling, access to resources, and communication with providers.
  4. Community Engagement: Increased involvement in local health initiatives, workshops, and events to educate and empower communities.

A Look Ahead

Ambassador Physical Therapy’s rebrand marks the beginning of a new chapter, one focused on leading the way in patient-centered care. By redefining their identity, the clinic is positioning itself to not only meet but exceed the expectations of modern healthcare consumers.

“This rebrand is our way of saying that we’re not just here to treat injuries—we’re here to advocate for a community of hope,” says Todd Koos, CEO of Ambassador Physical Therapy.

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Pure Relief Remedy’s New Website Case Study https://www.fisherdesignandadvertising.com/project/case-study-pure-relief-remedy/ Wed, 30 Oct 2024 18:31:00 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=61727 The post Pure Relief Remedy’s New Website Case Study appeared first on Fisher Agency.

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Pure Relief Remedy

Pure Relief Remedy’s New Website – A Journey Toward Wellness

Client: Pure Relief Remedy’s New Website

Category: Wellness Company Branding

Date: October 2024

Launching a new website isn’t just about design—it’s about making an impact. That’s exactly what we set out to do when we teamed up with Pure Relief Remedy, a brand dedicated to promoting true wellness through functional nutrition. The goal was to create a platform that not only reflects their mission but also provides an engaging, informative experience for their customers. 

Pure Relief Remedy’s holistic approach focuses on supporting individuals—from children and elders to even pets—who are seeking healthier lifestyles or relief from chronic conditions. Their team provides nutritional solutions that address the root causes of health issues, rather than merely treating symptoms. This philosophy needed to be embedded into every part of their new website.

Pure Relief Remedy
Pure Relief Remedy
Pure Relief Remedy
Pure Relief Remedy

Building a Functional, Beautiful, and Results-Driven Platform

Our approach to the project was twofold: design with brand identity in mind and function with impact in mind. We worked closely with Pure Relief Remedy to develop a site that is both visually appealing and highly functional, providing visitors with an intuitive and educational experience.

The site’s structure was designed to make it easy for users to navigate through various product offerings, educational resources, and wellness programs. From product recommendations to personalized nutrition tips, the new website helps visitors find the support they need to lead healthier lives.

Educating Visitors on the Power of Functional Nutrition

A key focus of the website is education. Pure Relief Remedy believes in empowering their community with knowledge on how proper nutrition can have lasting, positive effects on health. The new platform serves as an educational hub, featuring insights on how functional nutrition can benefit the whole family, including pets.

The easy-to-navigate layout ensures visitors can quickly find the information they need, whether they are looking for dietary guidance, product details, or wellness programs tailored to specific health concerns.

Taking Wellness to the Next Level

We’re incredibly proud to have played a part in helping Pure Relief Remedy take their digital presence to the next level. Their new website is not just a reflection of their brand; it’s a powerful tool that aligns with their mission to promote wellness through nutrition.

Whether you’re looking for solutions to chronic conditions or just seeking to improve your overall well-being, Pure Relief Remedy’s new website is the perfect place to start your journey toward better health.

Ready to Elevate Your Health and Wellness Business?

Let us help you create a powerful marketing strategy that drives results and aligns with your mission. Whether it’s website design, branding, or digital marketing, we’ve got you covered.  

Contact Fisher Agency today to take your wellness brand to the next level!

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Emergency Electric Company Branding: Disaster Power Solutions https://www.fisherdesignandadvertising.com/project/emergency-electric-company-branding-disaster-power-solutions/ Wed, 05 Jun 2024 15:10:15 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=61180 The post Emergency Electric Company Branding: Disaster Power Solutions appeared first on Fisher Agency.

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Disaster Power Solutions Branding & Website Design

Client: Disaster Power Solutions

Category: Electric Company Branding

Date: June 2024

We are thrilled to announce the launch of Disaster Power Solutions, Florida’s emergency power recovery for industrial buildings!

Disaster Power Solutions strives to be the beacon of hope shining through the darkest times in our community. We aim to minimize our customers’ total loss by providing swift response times and effortless assistance with every detail of the emergency power restoration process.

Fisher Agency was proud to support them by utilizing our construction marketing expertise throughout the naming, branding, website, and marketing process. We can’t wait to see this disaster recovery service support Florida during hurricane season.

Stay powered, Sunshine State, with Disaster Power Solutions!

Electric Company Branding and Website Design: Expertise from Fisher Agency

In the rapidly evolving world of construction marketing and home services marketing, a strong brand identity and a compelling online presence are crucial for electric companies aiming to stand out in a competitive market. Fisher Agency, a leader in construction marketing, understands the unique challenges and opportunities within the electric services industry. Their expertise in branding and website design provides electric companies with the tools they need to attract and retain customers effectively.

The Importance of Branding for Electric Companies

Branding is more than just a logo or a color scheme; it’s the essence of what a company stands for. For electric companies, effective branding communicates reliability, expertise, and trustworthiness—key qualities customers seek when choosing a service provider.

Key Elements of Effective Branding

  1. Consistent Visual Identity:
    • Logo Design: A well-designed logo should be simple, memorable, and reflective of the company’s core values. Fisher Agency ensures that the logo is versatile and works across various mediums, from websites to service vehicles.
    • Color Palette: Colors evoke emotions and influence perceptions. Fisher Agency selects a color palette that aligns with the brand’s message, whether it’s the stability of blue or the energy of yellow.
  2. Brand Messaging:
    • Tagline: A succinct, catchy tagline can encapsulate the brand’s promise. Fisher Agency crafts taglines that resonate with customers and reinforce the company’s commitment to quality and safety.
    • Voice and Tone: Consistent communication style across all platforms helps build a recognizable brand. Whether it’s professional and authoritative or friendly and approachable, Fisher Agency defines a tone that suits the company’s target audience.
  3. Differentiation:
    • In a market filled with competitors, it’s crucial to stand out. Fisher Agency helps electric companies identify their unique selling points (USPs) and incorporates them into the brand strategy, highlighting what sets them apart from the competition.

Website Design: A Digital Front Door

A company’s website is often the first point of contact with potential customers. A well-designed website not only attracts visitors but also converts them into customers. Fisher Agency excels in creating websites that are not only visually appealing but also highly functional and user-friendly.

Essential Features of an Effective Website

  1. Responsive Design:
    • With the increasing use of mobile devices, a responsive design ensures that the website looks and functions well on all screen sizes. Fisher Agency employs the latest web design techniques to create seamless experiences across desktops, tablets, and smartphones.
  2. User Experience (UX):
    • Navigation: Easy-to-use navigation helps users find information quickly. Fisher Agency designs intuitive menus and clear calls-to-action (CTAs) to guide visitors through the site effortlessly.
    • Load Times: Fast loading times are critical to retaining visitors. Fisher Agency optimizes images, scripts, and other elements to ensure quick access to content.
  3. Content Strategy:
    • Informative Content: Providing valuable information builds trust. Fisher Agency helps electric companies develop content that educates customers about services, safety tips, and industry news.
    • SEO Optimization: Effective search engine optimization (SEO) increases visibility. Fisher Agency integrates SEO best practices to help electric companies rank higher in search results, driving organic traffic to their websites.
  4. Engagement Tools:
    • Contact Forms and Chatbots: Easy-to-find contact forms and chatbots facilitate communication. Fisher Agency ensures these tools are prominently displayed and user-friendly, enhancing customer interaction.
    • Testimonials and Case Studies: Showcasing customer reviews and successful projects builds credibility. Fisher Agency incorporates these elements strategically to bolster the company’s reputation.

Case Study: Transforming an Electric Company’s Brand and Online Presence

One of Fisher Agency’s notable success stories involves rebranding a mid-sized electric company and redesigning its website. The company faced stiff competition and struggled with an outdated brand image and a poorly performing website.

The Approach

  1. Brand Revamp:
    • Fisher Agency conducted market research to understand customer perceptions and identify opportunities for differentiation. They revamped the company’s logo and color scheme, creating a modern, professional look that conveyed reliability and expertise.
  2. Website Redesign:
    • The website was completely overhauled with a focus on user experience. The new design featured intuitive navigation, faster load times, and mobile optimization. Informative content was developed to address common customer queries and showcase the company’s expertise.

The Results

  • Increased Traffic: The new website saw a 40% increase in organic traffic within six months, thanks to improved SEO and user-friendly design.
  • Higher Engagement: Enhanced content and engagement tools led to a 35% increase in customer inquiries and service bookings.
  • Stronger Brand Recognition: The updated branding helped the company stand out in the market, leading to a 20% increase in customer retention.

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Hotel Rebrand: Hotel Vervana https://www.fisherdesignandadvertising.com/project/hotel-rebrand-hotel-vervana/ Mon, 06 May 2024 18:20:01 +0000 https://www.fisherdesignandadvertising.com/?post_type=dt_portfolio&p=61147 The post Hotel Rebrand: Hotel Vervana appeared first on Fisher Agency.

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Hotel Rebrand Logo Design Vervana

The Hotel Vervana At Bennington

Client: Paradise Inn

Category: Hotel Rebrand

Date: May 2024

Come along with us on the journey of how we rebranded a 1960s hotel with renovations and hotel rebrand design poised for future growth.

Nestled amidst the scenic beauty of Bennington, Vermont, Paradise Inn has stood as a beacon of hospitality since its inception in the 1960s. With a rich history steeped in local lore and Civil War heritage, the hotel has long been a cherished landmark in the community. However, as times evolve, so too must businesses adapt to meet the changing needs and aspirations of their patrons. Thus, the recent decision to embark on a rebranding journey marks a pivotal moment in Paradise Inn’s storied legacy.

The vision behind the rebranding effort is one of reverence for the past coupled with a steadfast commitment to future growth and prosperity. The new owners recognize the importance of honoring the hotel’s heritage while simultaneously revitalizing its identity for the modern era. As such, the naming process was approached with careful consideration and thoughtful reflection.

Hotel Rebrand Case Study of The Hotel Vervana

Transforming Tradition: The Rebranding Journey of Paradise Inn in Bennington, Vermont

After much deliberation, the name “The Hotel Vervana at Bennington” was chosen, symbolizing a harmonious blend of tradition and innovation. “Vervana” pays homage to the vibrant energy and natural splendor of Vermont, evoking images of lush landscapes and idyllic vistas. It serves as a nod to the hotel’s scenic surroundings while also signaling a fresh beginning for the property.

Central to the rebranding effort is a desire to celebrate the legacy of Paradise Inn’s previous owners and their contributions to the community. Through subtle nods to the hotel’s history and the Civil War era, the redesign seeks to honor the past while embracing the future. From antique furnishings and historical artifacts to themed decor inspired by the hotel’s roots, every detail has been meticulously curated to evoke a sense of nostalgia and reverence.

Moreover, the rebranding initiative extends beyond mere aesthetics, encompassing a comprehensive revitalization of the hotel’s amenities and offerings. From enhanced dining experiences to modernized accommodations and state-of-the-art facilities, The Hotel Vervana at Bennington is poised to set a new standard of excellence in hospitality.

As the rebranding journey unfolds, the community eagerly anticipates the unveiling of The Hotel Vervana at Bennington and the promise of a bright future ahead. With its timeless charm, rich history, and unwavering commitment to excellence, the hotel stands as a testament to the enduring spirit of Vermont and the enduring legacy of Paradise Inn.

The post Hotel Rebrand: Hotel Vervana appeared first on Fisher Agency.

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