The Challenge

Anastasia Mosquito Control District partnered with Fisher Agency to create an engaging, science-focused website and improve their online visibility through strategic SEO. The goal was to attract families, educators, and public health professionals by showcasing interactive educational experiences.

Project Objectives

• Create a dynamic, user-friendly website to increase foot traffic, promote educational resources, and highlight community outreach
• Implement SEO to improve visibility for local and national audiences
• Integrate interactive features like event sign-ups, online store for donations and ticket sales, and educational videos

The Strategy

Fisher Agency focused on targeting high-intent, local keywords, enhancing website content and structure, building authoritative backlinks, and publishing engaging, audience-focused content to drive measurable SEO results.

Results

• Increased Organic Traffic: Over 300% increase in organic search traffic in the first 6 months
• Higher Engagement: Increased event registrations, sign-ups for school tours, and more online donations
• User Experience: Higher time spent on the site with increased interactions on event pages and scavenger hunt features

Conclusion

Fisher Agency’s approach to blending interactive design with strategic SEO elevated the Anastasia Mosquito Control District’s online presence and delivered 300% increase in organic search traffic, with ongoing monitoring and SEO adjustments in place to ensure success over time.

Ready to Strengthen Your Digital Presence?
Partner with Fisher Agency to create an engaging website, boost your visibility, and achieve results—just like we did for Anastasia Mosquito Control District.

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Reimagining Patient Experience: How Fisher Agency Led the SpineWell Rebrand

When Nathans Family Chiropractic set out to expand its footprint and evolve into a multi-location healthcare brand, the leadership team knew they needed more than just a new name—they needed a strategic transformation. That’s where Fisher Agency stepped in.

As an established leader in healthcare branding, Fisher Agency guided the organization through a comprehensive rebrand process, culminating in the launch of SpineWell—a sophisticated, patient-centric brand built to grow with its practice and resonate with a modern, wellness-driven audience.

The Vision: Growth with Purpose

Nathans Family Chiropractic had earned a reputation for compassionate care and clinical excellence. But with expansion on the horizon, the team recognized the need for a refreshed identity—one that could scale seamlessly across new locations while appealing to a broader patient demographic.

The goal was clear: elevate the brand to reflect a higher-end patient experience while maintaining the warmth and trust that had built its loyal base.

Discovery-Led Branding

Fisher Agency facilitated a multi-day Discovery Phase with SpineWell’s leadership to deeply understand the practice’s mission, differentiators, patient personas, and growth goals. This collaborative process uncovered powerful insights that shaped every decision moving forward.

Through branding workshops and strategic consultation, we identified key attributes that would define the new brand:

• Elevated professionalism

• Personalized care

• Trustworthy expertise

• A clean, modern aesthetic

• Wellness-focused storytelling

From Concept to Clinic: A Strategic Rebrand Rollout

Armed with clarity and purpose, our creative team developed a complete rebrand solution—from naming to execution. The new brand identity, SpineWell, reflects a commitment to holistic spine health and whole-person wellness. Every touchpoint was designed to inspire confidence and comfort, from the moment a patient discovers the practice online to their in-office experience.

Key deliverables included:

• Brand Name and Tagline Development

• Visual Identity Design: luxury-inspired logo, calming color palette, elegant typography

• Patient Messaging and Voice Guidelines: focused on empowerment, expertise, and well-being

• Website Redesign: optimized for SEO, accessibility, and user experience

• Print & In-Clinic Materials: appointment cards, signage, welcome kits, and more

A Lasting Impression

The result? A brand that not only reflects the high standards of care but positions SpineWell as a premium healthcare provider ready for regional growth. With its polished identity and purpose-driven messaging, SpineWell is now equipped to expand into new markets with a strong, cohesive brand foundation.

Healthcare Branding with Heart

At Fisher Agency, we understand that rebranding a healthcare provider is about more than good design—it’s about trust, transformation, and long-term success. The SpineWell project is a testament to what’s possible when branding is rooted in strategy, collaboration, and a clear vision for the future.

Ready to elevate your practice or health system? Let’s create a brand that patients believe in and remember.

 FSCJ’s Community Entrepreneurial Collaborative (CEC)

Community Entrepreneurial Collaborative (or CEC) is an initiative of Florida State College at Jacksonville, University of North Florida and the Jacksonville Chamber of Commerce. It is a platform that connects people who want to start a business with institutions that can provide resources to support their startup ideas.

A Bridge for Aspiring Entrepreneurs

This social initiative aims to be a trusted resource for aspiring entrepreneurs from underserved and diverse communities. However, effectively reaching this audience and delivering accessible, relatable resources remains challenging. Many within the target group—diverse in age, ethnicity, and gender—lack the tailored guidance they need to start and grow businesses, while existing platforms often fail to resonate with their unique, urban perspectives.

To bridge this gap, the website design will use an inclusive, attention-grabbing approach that aligns with the ambitions of these future entrepreneurs. Its messaging and content will reflect the community’s values, making resources feel relevant and directly supportive. Additionally, the campaign will engage with entrepreneur-supportive associations to build a broader network of advocacy and support.

The main challenges include raising awareness, providing relatable resources, building trust, and fostering an engaged network. By tackling these areas, the initiative aims to empower diverse entrepreneurs and create a thriving, supportive community around their goals.

Closing the Divide between Entrepreneurs and Resources

The visual design of the website and social media campaign, therefore, needs to establish a strong, urban-oriented, visually engaging style that authentically connects with the target audience’s aspirations and challenges, positioning the platform as a go-to entrepreneurial resource.

Impactful Outcomes

The website’s visually engaging design successfully bridged aspiring entrepreneurs with resource providers, creating an inclusive, approachable platform that resonated with diverse audiences. The urban-inspired visuals captured attention, fostering trust and encouraging users to explore resources. As a result, engagement surged, empowering entrepreneurs to connect with providers and take actionable steps toward their business goals.

Ready to elevate your online presence? Let’s design a stunning, user-friendly website that not only captures your brand but also delivers your message directly to your audience—contact Fisher Agency today to get started!

The Strategy
Fisher Agency focused on:

• Targeting high-intent, local keywords.
• Improving website content and structure.
• Building authoritative backlinks.
• Publishing engaging, customer-focused content.

Results

• 138 annual leads: A 2060% increase.
• Cost per acquisition: $104, a 327% reduction.
• ROI: $1,000,000 from a $14,000 annual investment.

Conclusion
Fisher Agency’s SEO efforts saved Champion Pools $55,000 compared to Google Ads and transformed their digital presence, proving SEO is a game-changer for sustainable business growth.

Ready to Transform Your Business with SEO?
Partner with Fisher Agency to drive more leads, reduce acquisition costs, and achieve exceptional ROI. Let us help you grow your business like we did for Champion Pools and Spa.

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Results:

The rebranding effort empowered ERA One Team Realty to present a refreshed identity that captured their vision for the future. The new branding sparked market momentum, enhancing both brand awareness and lead generation efforts.

Our PR team’s strategic approach ensured a seamless announcement of the merger, with targeted campaigns amplifying the visibility of the newly unified ERA One Team Realty. This recognition reinforced the brand’s legacy and future potential in the industry.

Andrew Linn, CEO of ERA One Team Realty, expressed his gratitude for our team’s dedication and expertise, stating:

“Your team went above and beyond to support us through this transition. From meeting tight deadlines to skillfully navigating corporate technologies, your work has been instrumental in our growth and success in 2024.”

Conclusion:

The rebrand and strategic initiatives set the stage for ERA One Team Realty’s next chapter, ensuring they are well-positioned for sustained growth in a competitive market.

To learn more about the announcement, visit: [link to their site].

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Elevate your brand and achieve remarkable growth. Contact Savvy Partner today to start your transformation!