How do you choose? It’s important to make a strategic social media marketing plan for what social media platforms your business should advertise on. This article will give you a brief overview of what audiences are on each social media platform to help you decide which platform is right for your business. If you still…
We are currently in discussion with the local Jacksonville Ace Hardwares regarding their Google Ads strategy. Their corporate marketing department has a big portion of their local ads budget focused on branded keywords. Ace Corporate feels strongly that the branded keywords are chosen due to the algorithm proving them as highest converters. It’s not a…
DID YOU KNOW? Email Funnels can bring 13% higher revenue & 39% happier customers due to tripling sales team capacity and increased retention rates. Here are 5 Email Funnels that every business should have. 1) Prospects – Build an automated funnel to attract, educate, and convert targeted leads. 2) Hot & Cold Leads – Build…
Construction companies run on leads, whether from referrals or other sources. Without successful lead generation, your company may not be on target for the year. How is your construction company marketing working for you? We discussed the need to incorporate online tactics into your lead generation strategy in this blog post Top Methods for Online Lead…
Besides your company name, your logo is one of the most important things people will notice when they see your brand. Your logo design absolutely matters for how your business is perceived. With just a glance, the questions a potential client thinks of: Is it worth checking out? Is it a company or product…
Mort Crim has a Zoom Conference with Lindsay Powell about his new book design
The Ultimate Guide to Email Marketing Best practices for developing content and building email marketing campaigns to bring you more business Good email marketing contains a combination of short and long messages and up to 6 touch-points (a series of different methods you contact a lead, for example: text, call, email, etc…). If you are…
15 Tips for Smart Business Owners Mary Fisher frequently speaks to groups on a number of topics. This is a presentation she delivers with the Entrepreneur students at UNF. 1) Set up your business as if you are setting it up to sell in the future. Always start with the end in mind. Don’t name…
We are excited to announce the launch of the new industrial website for Jackson Equipment in Hilliard FL. They didn’t have a website at all. It was important that the new website have a fresh clean look and user-friendly experience, along with having a content management system they could easily make updates when needed. Our website…
Fisher Design worked with Kennetic Productions on these great TV spots for Watson Realty Corp. They were real people telling real stories in their own words. It was such an honor to work with Mr. Bill Watson and his marketing team on these spots.
Hole In One Marketing Below is a link to the story my friend Matt Beyler, president of Shipping and Handling shared about Marketing Tips anyone can implement. http://mailchi.mp/64bc50cfc2ab/may-newsletter-hole-in-one-marketing?e=4bd2a063b9 It was such an honor to be highlighted by Matt, who I admire and respect. Here is Matt’s account of our conversation: In the April newsletter, I touched on…
This information is from our social media workshops taught by Dara Gourley. How to use Facebook, Twitter, Google+, LinkedIn, Instagram and Pinterest Facebook 1 billion users What can you do on Facebook? You can engage your community. Who can you target? It’s pretty close, but there are slightly more women on Facebook. Pretty much everyone…