Driving Real-Time Engagement with LED Display
Client: CoreCon
Category: Advertising
Date: May 2025
Project Background
CoreCon needed a solution to stand out in a crowded, fast-paced event environment. With the rise of mobile-first engagement strategies, the concept of using a QR code as a digital bridge from an animated LED banner to CoreCon’s online platform emerged. Fisher Agency was brought in to create a visual experience that would not only capture attention but also convert leads.
The Challenge
The primary challenge was to break through the visual noise of a bustling event and capture attention effectively. Beyond visibility, the objective was to drive active participation by motivating attendees to interact with the banner. This required a seamless design that aligned with CoreCon’s brand while ensuring the QR code remained scannable, accessible, and linked to a trackable, conversion-friendly destination.
The Strategy
Fisher Agency created a high-visibility, animated LED ribbon banner for CoreCon, designed to engage event attendees and convert interest into qualified leads through a prominently placed QR code. The visually dynamic display was specifically created for crowded venues. The setup included real-time QR activation and analytics tracking to measure engagement and lead generation.
Results
The animated LED banner campaign was a success, generating a strong response from event attendees. The QR code activation resulted in a significant number of qualified leads. Attendee engagement increased both during and after the event, and CoreCon saw heightened brand awareness from a creative display that merged physical presence with digital strategy.
Conclusion
Fisher Agency’s creative blend of LED animation and digital interaction gave CoreCon a powerful presence on the event floor. By combining compelling design with QR code functionality, the campaign successfully created qualified leads.
Want to connect with your audience in real time and generate leads that matter?
Fisher Agency can turn your event presence into a digital success with creative display strategies that generate qualified leads.
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